EPISODE 182: What's the Transformation You Offer?
EPISODE 182: What's the Transformation You Offer?
In this episode, we are talking about your messaging and why it's so important. You are more than your product and you have so much to offer. Rachel is going to teach you a strategy that will change the way you look and show up for your business. Let’s dive in!
In today’s episode we talk about:
Thinking about your business as more than just a product.
Thinking about the transformation. What can your product do for your customer?
Ask yourself these questions:
What is the emotional transformation someone will experience when they work with you?
Why does this transformation matter?
What do they get out of that transformation and why does that matter?
You aren’t just selling an organizational product, you are selling a happier home, a transformation. You are helping them get the peace, calm, and happiness back in their home. This is the reality when you are selling more than your product.
Instead of selling your product, think of it as the transformation, you are selling a new environment, a new look, a new life.
What does your customer get? They become a better version of themselves and they show up differently. You aren’t just selling the product you are selling confidence. You are selling success!
Think and dig deep with this transformation to get to the emotional piece of it. This helps your customers connect and this connection is a key to building a successful business.
Don’t forget to register for the free 5-day training - The Direct Seller’s Glow UP - to get the knowledge you need to build a consistent, profitable, and sustainable business. Register now → www.rachelaperry.com/GlowUp
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